{"id":19459,"date":"2011-05-21T07:36:00","date_gmt":"2011-05-21T07:36:00","guid":{"rendered":"http:\/\/trainingsnews.com\/esenta-marketingului-2"},"modified":"2011-05-21T07:36:00","modified_gmt":"2011-05-21T07:36:00","slug":"esenta-marketingului-2","status":"publish","type":"post","link":"https:\/\/cvnextjob.com\/index.php\/2011\/05\/21\/esenta-marketingului-2\/","title":{"rendered":"Esen\u0163a marketingului"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div><p>Marketingul de baz\u0103 se ocup\u0103 de pia\u0163\u0103, de schimb. Primul \u015foc al vechilor rela\u0163ii comerciale (t\u00e2rguri) \u00eel reprezint\u0103 era industrial\u0103 c\u00e2nd produc\u0163ia a atins cote imense. Astfel, s-a ridicat problema distribu\u0163iei de mas\u0103 datorit\u0103 cre\u015fterii m\u0103rimii pie\u0163ei. Acest lucru a semnalat necesitatea apari\u0163iei marketingului. <br \/>\n\u00cen privin\u0163a apari\u0163iei marketingului exist\u0103 numeroase controverse. Marketing \u00eenseamn\u0103 v\u00e2nzare \u015fi publicitate (promovare). Chiar dac\u0103 revolu\u0163ia industrial\u0103 a avut loc \u00een U.K., marketingul nu a ap\u0103rut aici, ci \u00een sec XX \u00een SUA pentru c\u0103 societatea american\u0103 nu a copiat pe nimeni, au dispus de numero\u015fi \u00eentreprinz\u0103tori \u015fi au pus un mare accent pe progresul tehnic. Progresele din sfera produc\u0163iei au ap\u0103rut \u015fi \u00een sfera distribu\u0163iei.<br \/>\nMarketingul a ap\u0103rut sub aspectul unor numero\u015fi factori: apari\u0163ia st\u0103rii de abunden\u0163\u0103; apari\u0163ia produc\u0163iei de mas\u0103; procesele sociale (urbanizare, cre\u015fterea gradului de risc); dinamismul economico-social contemporan. Marketingul a ap\u0103rut mai \u00eent\u00e2i pe planul practic \u015fi apoi s-a \u00eenceput teoretizarea acestuia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marketingul de baz\u0103 se ocup\u0103 de pia\u0163\u0103, de schimb. Primul \u015foc al vechilor rela\u0163ii comerciale (t\u00e2rguri) \u00eel reprezint\u0103 era industrial\u0103 c\u00e2nd produc\u0163ia a atins cote imense. Astfel, s-a ridicat problema distribu\u0163iei de mas\u0103 datorit\u0103 cre\u015fterii m\u0103rimii pie\u0163ei. Acest lucru a semnalat necesitatea apari\u0163iei marketingului. \u00cen privin\u0163a apari\u0163iei marketingului exist\u0103 numeroase controverse. Marketing \u00eenseamn\u0103 v\u00e2nzare \u015fi [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[11],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cvnextjob.com\/index.php\/wp-json\/wp\/v2\/posts\/19459"}],"collection":[{"href":"https:\/\/cvnextjob.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cvnextjob.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cvnextjob.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cvnextjob.com\/index.php\/wp-json\/wp\/v2\/comments?post=19459"}],"version-history":[{"count":0,"href":"https:\/\/cvnextjob.com\/index.php\/wp-json\/wp\/v2\/posts\/19459\/revisions"}],"wp:attachment":[{"href":"https:\/\/cvnextjob.com\/index.php\/wp-json\/wp\/v2\/media?parent=19459"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cvnextjob.com\/index.php\/wp-json\/wp\/v2\/categories?post=19459"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cvnextjob.com\/index.php\/wp-json\/wp\/v2\/tags?post=19459"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}